You have a story to tell.
You have unique, beautiful, and important work to share with the world.
There are thousands of people out there searching for exactly what you have to offer... it’s time to help them find you.
Our websites are our greatest assets online, because they're the one platform we actually own (and can fully control) ourselves. Understanding SEO will help you get your work in front of your ideal audience, empower you to serve them even better, and build a thriving community on your own terms.
It's time to put the joy back into sharing your work online.
Intuitive SEO: A Creative's Guide to Growing Search Traffic is an in-depth online course that will teach you to reconnect with the things that truly matter about how you share your work with the world; it's perfect for heart-centred creatives and small businesses who want to focus on creating high-quality work that has an impact in the world.
Enrolment is currently closed while I work through the course with the early access study group, and doors will open again in May.
Price: £120 + VAT
A few years ago I was working for an online magazine, feeling frustrated about how fickle social media was as a platform for reaching our audience, and curious whether I could find a steadier way to grow: the answer I was looking for turned out to be SEO.
Once I invested time into learning SEO and implementing an intentional strategy, our search traffic grew almost 5x faster over a 9-month period than it had done before.
I never thought I’d be able to understand SEO, much less get those kind of results. The world of SEO seemed so technical, so inaccessible, and quite frankly so full of… guys. But over the years what I’ve discovered is that when you strip away the jargon, the concepts behind SEO are straightforward, common sense—even intuitive.
Ultimately, SEO is about people, psychology, and empathy—not knowing how to code.
As a self-proclaimed "words person" who hates numbers, I managed to teach myself SEO and completely revolutionise the growth for an online magazine that used to rely heavily on Facebook traffic. Thanks to my SEO strategy, the magazine was able to keep growing steadily despite all the dreaded algorithm changes.
If I can get these results, I know that you can, too.
Over the years, I've talked to entrepreneurs and digital experts from small startups to big companies like Conde Nast about SEO. I’ve trained teams and individuals to help them understand how to optimise their websites so that they reach the right people via search. Most importantly, though, my strategy continues to get solid results in the form of ever-increasing search traffic and web pages ranking on the first page of Google.
Join me inside Intuitive SEO: A Creative’s Guide to Growing Search to de-mystify this powerful tool together, and start connecting with all those people out there who can't wait to discover your work.
And so much more!
Once you sign up, you'll have lifetime access to the course, meaning you'll benefit from all updates and improvements, and can come back to it again and again as many times as you want. This course has been carefully crafted to have a deep and lasting impact on your work for years to come.
"Sophie made what could be a very technical process understandable—even for digital-phobic editors. She broke down what matters most for SEO ranking, how to do effective keyword research and implementation, and got our editors out of their writing bubbles to build effective outside links. Search is now the largest traffic source for us, by far!" Kara Eschbach, Co-Founder of Verily magazine
Your ideal audience is out there
—now, let’s help them find you!
I'm a writer and bookworm with a deep love of words and stories. I've been working in online media for the past 8 years, and discovered the power of SEO while working for an online magazine in 2014. Since then, I've taught SEO to a variety of small teams and individuals in my growth consultancy work, alongside my writing. I love empowering creatives and small businesses to connect with their ideal audiences and build a thriving community online.